ROGER VIVIER │ Rose 'N Roll
Famille Royale has imagined a series of 6 independents yet complementary films,
In order to bring forward the autumn-winter 17-2016 and Spring-Summer 2017 collections Rose’N Roll, Famille Royale has imagineda series of 6 independents yet complementary films, that present the main models in oneiric and enchanting situations.
Through her imagination, shoes and bags Rose’N Roll Rogier Vivier become irresistible and explosive flowers, objects of desire that
one admires, treats to which no one can resist, nature’s creation that one dreams to nurture or even magical clouds from which fall
an infinite rain of petals.
The series places the rose as an important brank mark of the house Roger Vivier, through an unexpected and Parisian-like approach,
freed of rules and presumptions.
The campaign is staged in the brand’s stores and invites its community to discover the different chapters of “la vie en Rose’n’Roll”
on social media.
View all the films on the Roger Vivier Youtube chanel
ADVERTISED BRAND: ROGER VIVIER
ADVERT TITLE: ROSE N' ROLL
ADVERTISING AGENCY: FAMILLE ROYALE, PARIS, FRANCE
CREATIVE DIRECTOR: EDOUARD DELAGE
ART DIRECTOR: EDOUARD DELAGE
Project Manager: ANNE-CHARLOTTE HARTMANN
PRODUCTION COMPANY: UNE AUTRE ILE
MUSIQUE : HYPNOLOVE - LA PISCINE